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IBM Business Analytics Software protecting children in care in Nevada
As the Business Analytics Forum gets underway in Las Vegas, eWEEK feature an article on how IBM’s analytic software is helping Clark County Family Services Department in Nevada improve the delivery of...
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In the news: advanced business intelligence from Cognos 10
The big news today from the IBM IOD Global Conference and Business Analytics forum is the unveiling of Cognos 10. The most common feature brought up on news sites and blogs is the ability Cognos 10...
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IBM’s marketing automation solutions: a primer
Christopher Hosford over at BtoB Magazine ran an interesting piece on IBM’s foray into the field of marketing automation focusing on the recent spate of acquisitions here at IBM. I thought it would be...
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Cognos 10: what does social networking bring to business intelligence?
In my previous life as a webmaster I was called on to develop monthly web performance reports for consumption by the whole marketing organization. At one time these had been documents that were mailed...
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Analytics warning: what you don’t know could be harming your business more...
A post by Timo Elliot over on the Forbes blogging community posits that we have a tendency to be overoptimistic on our abilities. For instance, 93% of Americans think they have above-average driving...
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Critical issues in business analytics: James Taylor
Decision management expert and consultant James Taylor was ‘cornered’ recently at the IBM IOD conference and asked to explain the present and future of business analytics. An eloquent speaker and...
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Using structured data analytics to make better business decisions
In the current edition of Analytics, a cross-brand team from IBM (Irv Lustig, Brenda Dietrich, Christer Johnson and Christopher Dziekan) explain IBM’s view of the structured data analytics landscape....
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